Generative readiness heuristics

These possibilities flag crawl-time patterns that sometimes correlate with clearer answers and richer structured data. They do not measure eligibility for AI Overviews, featured snippets, or any specific Google surface.

What we look for

• Question heading, thin answer — a heading that looks question-like with little body text before the next heading.
• Generic JSON-LD — structured data present but using very generic types relative to page content (heuristic).

What to do

Add concise, factual answers under question headings when appropriate. Use schema types that match the page (Article, FAQPage, HowTo, etc.) following Google’s guidelines.

Example

A question-style heading with enough supporting copy under it:

<article>
  <h2>Which leather grade do you use?</h2>
  <p>
    We use full-grain hides from certified tanneries in Italy. Full-grain keeps the
    natural grain visible and ages with a patina over time.
  </p>
  <p>
    Each hide is inspected for scars and thickness before cutting. That step is why
    production takes two weeks during busy seasons.
  </p>
</article>

Technical details

Rules are intentionally conservative and may change. Treat as editorial hints. See On-page and technical signals.